New Factor Elara Gravel Bike #cycling #factorbikes

Released today, ELARA is Factor’s pure-speed gravel race platform, built for a discipline that has changed dramatically in recent years. Gravel racing is faster, tyres are wider, courses are more specialised and the demands on both rider and bike have never been greater. Factor put ELARA through its longest race-testing programme to date, with prototypes already claiming 13 race wins across seven different athletes before launch. Discover ELARA now via the link in bio.